With more than two decades of leadership experience spanning the disciplines of marketing, fundraising, and technology, Rebecca “Becca” Segovia serves as an Executive Vice President of Pursuant. She is a seasoned fundraising executive with a strong vision and passion to help nonprofits reach more donors and raise more dollars to further their missions.
At Pursuant, Becca is a creative leader providing guidance across client services, marketing and sales to help nonprofit organizations achieve breakthrough results. She has a special affinity for omni-channel and relationship-based fundraising strategies aimed at increasing donor lifetime value and nonprofit health.
Becca, believes in the ripple effect and thinks the world would be a better place if we were all centered around that idea. If we all made small, daily changes we could see big impact for the greater good.
When Becca is not fundraising or consulting with nonprofits she is busy with her husband and their three beautiful daughters. They have an immense passion for travel and adventure, whether that’s in their backyard, the beach, or abroad.